A "Man Cave"-Chowbox Collective

3D Animation, 3D Modelling

A video to portray a concept of an Axe Cave

The Rationale:

As one of the final executables we had to portray our concept of a "man cave" in a shopping mall coherently. The intention was that men could keep themselves entertained in the Axe Cave whilst their partners went out to shop. All the while they are exposed more and more to the campaign and brand which increases the potential of sales.